lego kit

NASA Psyche lego kit

Designing promotional items for the NASA Psyche mission was a part of my senior thesis during my last year of college. I collaborated with a classmate to design packaging that helped promote this mission, one of them being a lego kit. For the marketing materials, the direction we planned on taking included gathering the existing activities and materials and reviewing them to understand how we could make it more attractive for a broader audience. We wanted to redesign most of the activities so it was more up to date with where we were at with the launch.

For our younger audience, colors were really important to grab their attention. However, for our older audience, being able to design something that was clean but also appealing could grab their interest more quickly and effectively.

softwares
adobe indesign
adobe illustrator adobe photoshop